Sometime during the night tonight we shall pass a milestone. Earlier today we shipped book #2,499 that had been ordered through one of the on-line services. If all goes well, we will receive an order for number two thousand, five hundred tonight.
When I stop and think about it, I come to the conclusion that it is really quite an accomplishment. We haven’t really been involved with that aspect of the business all that long; a little over two years, perhaps. And we really only got religion about it a year or so ago.
I saw “we”, but it really is my poor, long-suffering bride (hereinafter “PLSB”) who does all the work on this phase of the business, and to her go the accolades. She sifts through the inventory that comes into the shop and decides which books are to be fully catalogued and put on the Internet. Truly, she has a better feel for this than do I. And it is she who keeps the records straight, takes the orders, does the packing and makes the daily schlep to the post office.
PLSB is good at it and she enjoys it. And she has, with good reason, mandated that I pretty much stay away from it.
Well, that’s not quite accurate. In all fairness, I should say that she has actually mandated that I stay THE HELL away from it. A wise woman, my PLSB.
But I admit that I am of two minds about this business of selling books online.
On the one hand, of course, I am more than happy to cash the checks from Abe, Alibris, Biblio, Amazon, Barns & Noble, et. al. It is not quite “found” money. But it is certainly bonus money.
We maintain two distinct inventories. The larger is the one in the shop and it numbers upwards of 300,000 titles. The online inventory, now numbering around 3,000 titles, consists of the more esoteric titles and they generally are significantly more expensive. Whereas the average book in the shop will sell for between $3 and $4, the online average is in the $12 to $15 range (with more than a few listed for $75 to $100 or more).
So, yes, I am happy that my PSLB has developed this business and that she is shipping books to Australia, Russia, South America and throughout the United States (all this just within the past week, by the way).
The problem I have with online sales is really two-fold. First, I would kinda like to have some of these in the shop, even if they don’t sell. We keep some of the more rare books under lock-and-key here, and I think they’re probably safe. And they are certainly neat to look at. But that’s a lousy business decision. Still “neat” is rather high on my list of priorities. (“Eating regularly” ranks a little higher, which is why they’re online.)
The other is a more philosophic reason. Perhaps I am a bit of a Luddite in all this, but the purist in me would rather someone come into a book shop, any book shop even if it is not mine, to find reading material. There is something to be said for poking around the shelves of a used book shop in search of a treasure. There’s the aspect of working just a little bit to find what you seek…the thrill of the hunt and all that. There’s also the aspect of browsing and making the happy discovery of a title that you hadn’t known. Perhaps a little-known work by a favorite author or an obscure title on the topic of interest.
It is a romantic notion that I fear is rapidly going out of style.
Last night I committed an act that brought me square up against my misgivings by posting a direct link from our website to our online inventory: http://www.theyorkemporium.com/bookstore.html
One stop closer, I suppose, to the end of civilization as we know it.
So…here’s to Number 2,500! I hope it is something fun. And here’s to my PLSB! She is certainly something fun.
And here’s to my continuing to stay THE HELL away from the online business!
Showing posts with label on-line sales. Show all posts
Showing posts with label on-line sales. Show all posts
Wednesday, February 11, 2009
Thursday, January 1, 2009
Year 4

Three years ago today, in what was probably not one the most fiscally shrewd--or prudent-- decisions ever made, Pam and I took over operations of The York Emporium used book and curiosity shop in downtown York, PA.
January 1, 2006: another day that will live in infamy? Well, probably not. In the grand scheme of things, it probably doesn't make a whole lot of difference to many people who aren't looking to me to feed them. Still, it was important to us.
I first "discovered" this mammoth used book shop about 16 years ago. I had been haunting used book shops for years by that time and I can honestly say that I had never seen another quite like it. A huge warehouse of a space (19,000 sq. ft., we learned later when we signed the lease), crammed with books. Wonderful books; treasures. I absolutely fell in love. And I had been making pilgrimages, at least one every six months, for years. I was living in New Jersey at the time, and I'd make the 3-hour trek. Later, when I had moved to D.C., I'd drive the 90 minutes north. And always I was excited--coming and going.
So when the opportunity presented itself--the opportunity to live there rather than just visit--we took it. Oh, we talked about it for a bit before we made the final decision. At least, that's what we told ourselves at the time. Truth be told, we had already decided; we were just trying to convince ourselves by those discussions that we were being rational and properly businesslike about the whole thing.
But I confess to you that there isn't a whole lot that is either rational or properly businesslike about running a used book and curiosity shop.
Both The Washington Post and The New York Times have run stories in recent days about the troubled book business. They've talked about publishers cutting back, or cutting out, new titles. About traditional bookstores--chains and independents--losing money or going out of business altogether (some big names, too). About the growing trend to sell books online, or to publish books electronically.
Well, as the great philosopher said, the times they are a-changin'.
But we're not going anywhere. Frankly, we're having too much fun.
I am convinced that there is nothing quite like rummaging through the shelves of a used book shop. You can come in looking for a specific title or a favorite author, and you just might find what you're looking for. But if you don't...when you get to the shelf where your quest would normally be, and it is not there, what awaits you instead might just be magic. It could be a title that you didn't know your author had written, or a book you never knew existed. That's exciting. That's magic. And I get to see that magic registered on the faces of my customers every day.
Yes, we will sell online (Pam has nearly 3,500 volumes listed with various services and she makes daily trips to the Post Office to ship orders). But we will continue to run our mom-and-pop, old school, going-out-of-fashion, brick-and-mortar shop.
Because there's magic here. And we're really looking forward to Year 4.
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